SINCE 2001
Engineering the flow
From a small workshop in Changhua to a globally recognized name in high-performance liquid cooling. This is the Bitspower story.
The pursuit of cool
Bitspower was born out of a simple necessity: standard cooling wasn't enough. In the early 2000s, we started with industrial cooling equipment before seeing an opportunity to revolutionize the enthusiast PC market.
Starting with fittings, the most critical point of failure in any loop, we engineered a double o-ring design that became the industry standard. Today, that same obsession with leak-proof reliability drives our Enterprise servers and consumer flagships alike.
These days, building a PC is about much more than raw performance; it’s a form of personal expression. That’s why we design products with flexibility, modularity, and visual impact in mind. We want you to build a system to your taste, your space, and your ideas, without compromising on performance or reliability.
Partnership with industry leaders
Our philosophy
01
Future
We don't just react to thermal demands; we anticipate them. From AI clusters to next-gen CPUs, we design for the heat of tomorrow.
02
Innovation
We chase every degree. Through advanced fluid dynamic simulation (CFD) and micro-channel optimization, we squeeze maximum thermal transfer from every millimeter.
03
Creative
Aesthetics aren't an afterthought. We believe that thermal components should be the centerpiece of a build, blending industrial art with raw performance.
Archive
A look back at the hardware that defined our legacy.
Motherboard
Black Freezer AIX58NSE3
CPU
Summit M Pro
GPU
VG-A7990
Reservoir
Hexagon 34
Zero negative impact
Bitspower is dedicated to ensuring that our operations have zero negative impact on the environment; we are extremely conscious of both the manufacturing processes we employ, as well as the materials we use. Our products aren't just high-quality, they're eco-conscious, too.
Milestones
2026
25th Anniversary
Celebrating a quarter-century of excellence. 25 years of pushing the boundaries of thermal dynamics and setting the gold standard for liquid cooling.
2020
USA Expansion
Established a formal U.S. presence, supported by a dedicated domestic team, localized warehousing, and a custom web store
2018
TouchAqua Launch
Introduction of the TouchAqua sub-brand, making high-performance cooling accessible to a wider audience with products like the Notos Fans.
2017
World's First Full Coverage Monoblock
Collaboration with ASUS ROG on the ASUS ROG MAXIMUS IX EXTREME, the world's first Motherboard with a fully integrated liquid cooling monoblock that cools the CPU, VRM and M.2 components under a single block
2012
Summit Series Launch
Introduction of the Summit CPU block family
2009
First GPU Block
Release of the Black Freezer, our first GPU block made for the ASUS ROG Matrix GTX 285
2005
Entry into Liquid Cooling
We pivoted to the enthusiast market, bringing industrial-grade standards to custom PC builders with the introduction of our first lineup of liquid cooling fittings
2001
Founded in Taiwan
Bitspower is established in Changhua County, initially starting as a thermal solutions provider.
Global scale.
Local support.
Headquartered in Taiwan, we have expanded our presence to support partners and customers worldwide.
Headquarters
Changhua, Taiwan
Asia Pacific
Japan
Americas
USA (West Coast, East Coast, Ohio)
EMEA
Europe
